This Refund & Exchange Policy (“Policy”) will be effective from December 18th, 2025 (“Effective Date”).
This Refund & Exchange Policy is formulated in compliance with the applicable provisions of the Consumer
Protection Act, 2019, the Consumer Protection (E-Commerce) Rules, 2020, and other relevant legal frameworks
governing consumer rights in India. While the policy reflects standard retail and e-commerce practices, it
has been specifically tailored to the operational structure and product offerings of Bluorng, a
consumer-facing retail brand engaged in the online sale of lifestyle and fashion merchandise.
Bluorng is committed to conducting its business with fairness, transparency, and a customer-first approach.
This policy aims to provide clarity and consistency in the handling of refund and exchange requests, promote
informed consumer choice, and ensure a reasonable mechanism for resolving product-related concerns.
WHEREAS
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Bluorng (the “Company”) recognizes the importance of customer satisfaction and consumer protection in its
business operations, and is committed to maintaining transparency, accountability, and legal compliance in
all post-purchase processes, including returns, exchanges, and refunds;
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The Consumer Protection Act, 2019 and the Consumer Protection (E-Commerce) Rules, 2020, prescribe specific
obligations on sellers and marketplaces to provide fair, reasonable, and time-bound procedures for
addressing consumer grievances, including defective product redressal, non-delivery, or incorrect
fulfilment;
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In alignment with these legal obligations and industry best practices, the Company has adopted this Refund
& Exchange Policy to serve as a standardized framework for evaluating and processing exchange requests and
non-cash refund claims in the form of promotional codes or credit notes;
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This Policy applies to all customers purchasing products from the Bluorng website, or other authorized
digital platforms, and outlines the rights and responsibilities of both the consumer and the Company with
regard to product exchanges, credit note issuance, reverse shipping procedures, and grievance escalation.
NOW THEREFORE, Bluorng hereby adopts this Refund & Exchange Policy to ensure a fair, lawful, and efficient
experience for all customers seeking resolution with respect to post-purchase concerns, and to reinforce its
ongoing commitment to ethical commerce, customer trust, and legal compliance.
1. DEFINITIONS AND INTERPRETATION
1.1. Definitions:
In this Policy (including the recitals above hereto), except where the context otherwise requires, the
following words and expressions shall bear the meaning assigned to them below:
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“Act” Shall mean the Consumer Protection Act, 2019, including the Consumer Protection (E-Commerce) Rules,
2020, and any applicable law, amendments or rules issued thereunder, which govern the rights and
obligations of consumers and sellers in India.
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“Customer” Shall mean any individual or entity that has purchased or placed an order for products offered
by Bluorng through its official website, or any other authorized sales channel.
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“Exchange” Shall mean the process through which a customer returns a product in accordance with the terms
of this Policy and receives either a replacement of the same product in a different size or a credit
note/promo code of equivalent value, subject to inspection and eligibility.
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“Credit Note” or “Promo Code” Shall mean a unique, non-transferable, one-time-use alphanumeric code issued
by the Company in lieu of a monetary refund, which can be redeemed against future purchases from Bluorng
for the same value as the returned product.
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“Return Request” Shall mean a formal request initiated by the customer within the prescribed timeline to
exchange an eligible product, subject to compliance with the conditions of this Policy.
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“Reverse Shipping” shall mean the process of collecting and sending the product back to Bluorng from the
Customer, at the sole cost and responsibility of Bluorng, through its designated logistics partner or any
reliable courier or delivery service arranged by the Company.
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“Eligible Product” Shall mean a product that qualifies for exchange under this Policy, provided it is
unused, unwashed, undamaged, and returned with original packaging and tags intact.
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“Non-Returnable Product” Shall mean products expressly excluded from return or exchange due to hygiene,
safety, customization, or other commercial considerations, as notified by the Company.
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“Grievance Redressal Officer” or “GRO” Shall mean the designated officer appointed by the Company for
addressing and resolving consumer complaints, in accordance with Rule 4 of the Consumer Protection
(E-Commerce) Rules, 2020.
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“Products” or “Product” shall mean T-shirts, menswear, or any other apparel or merchandise offered for
sale by the Company on its official website or platform.
1.2. Interpretation
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In addition to the terms defined above, certain terms may be defined elsewhere in this Policy, and
wherever such terms are used, they shall have the meaning assigned to them.
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Section headings are for convenience only and shall not affect the construction or interpretation of any
provision of this Policy.
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References to sections or annexures are, unless the context otherwise requires, references to sections or
annexures of this Policy.
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Where a word or phrase is defined, other parts of speech and grammatical forms and the cognate variations
of that word or phrase will have corresponding meanings
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Words denoting singular shall include the plural and vice versa, and words denoting any gender shall
include all genders unless the context otherwise requires.
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The terms “hereof”, “herein”, “hereto” and derivative or similar words refer to this entire Policy or
specified Sections of this Policy, as the case may be.
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All references to this Policy shall include any amendments or updates to this Policy, as approved by the
Compliance Officer or the designated authority from time to time.
2. PURPOSE
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The purpose of this Refund & Exchange Policy is to establish a transparent, fair, and legally compliant
framework for addressing post-sale consumer concerns related to product exchanges and refunds. This Policy
is designed to ensure that customers of Bluorng (“Company”) are fully informed of their rights and
responsibilities in the event they are dissatisfied with a delivered product due to size mismatch, receipt
of a damaged item, or other legitimate concerns qualifying for exchange. The Policy is further aimed at
aligning Bluorng’ return and refund practices with applicable Indian consumer protection laws,
particularly the Consumer Protection Act, 2019 and the Consumer Protection (E-Commerce) Rules, 2020, which
mandate clarity, fairness, and responsiveness in e-commerce operations.
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This Policy also reinforces Bluorng’ commitment to customer satisfaction while safeguarding its commercial
interests through reasonable limitations on refunds and shipping responsibilities. The Company follows a
non-cash refund model, wherein eligible returns result in the issuance of a non-transferable promo code
(credit note) equivalent to the value of the returned product, rather than a direct monetary refund.
Additionally, this Policy outlines the role of the customer in facilitating the return process, including
the responsibility for reverse shipping, and prescribes the timeline, condition, and procedural
requirements for initiating a valid exchange. Through this Policy, Bluorng seeks to maintain a consistent
and principled approach to after-sale engagement with its customers.
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In the event of any inconsistency between this Policy and other internal or external policies of the
Company, the provisions of this Policy shall prevail to the extent of such inconsistency in matters
concerning refund & exchange mechanisms.
3. PROCESSING TIMELINE
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All customer orders are processed within 24 to 48 working hours following successful payment verification,
excluding Saturdays, Sundays, and public holidays as per Clause 3(b) of the Shipment Policy.
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Processing time includes order verification, packaging, and preparation for dispatch, and is distinct from
shipping, delivery, or return/exchange timelines under this Policy.
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Late delivery notice: If Bluorng anticipates a delay in processing an order beyond the standard 24 to 48
working hours, the customer shall be notified of such delay at least one (1) working day in advance. This
clause applies only to delays in order processing prior to dispatch and does not cover delays arising
after the order has been handed over to third-party logistics providers.
4. SCOPE OF THE ELIGIBILITY FOR EXCHANGE
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The Customers may request an exchange for eligible products purchased from Bluorng, subject to the terms
and conditions outlined herein. An exchange request will be considered valid only if it complies with the
procedural and eligibility criteria specified in this Policy. The Company reserves the right to inspect
returned products and accept or reject exchange requests at its sole discretion based on the condition of
the returned goods and compliance with the prescribed timeline and return procedure.
- A product shall be eligible for exchange only if all the following conditions are satisfied:
| CRITERION |
REQUIREMENT |
| Condition of Product |
The product must be unused, unworn, unwashed, undamaged, and returned in its original packaging with all
original tags, labels, seals, and accessories intact.
|
| Purpose of Exchange |
Exchanges shall be accepted only in the following cases:
(a) size-related concerns within the same product;
(b) defective or damaged products, except for categories expressly barred under Clause 5; and
(c) change-of-mind requests, solely for such products where the product description explicitly states
that “change-of-mind exchange is permitted.”
No exchange requests shall be entertained for reasons including style preference, color choice, or any
other grounds, unless expressly permitted in the product description of the concerned product.
|
| Timeframe for Exchange Request |
The customer must initiate the exchange request within 7 days from the date of delivery of the product,
by writing to the designated email ID or through the platform’s exchange request portal (if available).
|
| Proof of Delivery & Packaging |
The customer must provide a valid shipment tracking ID and may be requested to share an unboxing video
or photographs for validation in case of product damage or defect.
|
| Non-Returnable |
Conditions falling under the clause 5. |
| Original Invoice |
A copy of the original invoice or order confirmation must be included in the return parcel. |
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Any product that fails to meet the above conditions shall be deemed ineligible for exchange, and the
return shall be rejected without any issuance of a credit note or replacement. The Company will not be
liable for any products lost or damaged during the return transit initiated by the customer.
5. NON-ELIGIBILITY FOR EXCHANGE
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Bluorng is committed to maintaining high standards of quality and customer satisfaction in all product
purchases. However, to ensure fairness, hygiene, and operational efficiency, certain circumstances render
products ineligible for exchange. Customers are advised to review the following exclusions carefully
before placing or initiating any exchange request.
- An exchange shall not be permitted under the following conditions:
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Used, worn, or washed products: products that show any visible signs of wear, use, washing, ironing,
fragrance application, or tampering will be automatically disqualified from exchange.
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Missing original tags or packaging: products returned without the original tags, size labels, packaging,
or invoice shall be considered non-exchangeable.
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Exchange request initiated after the timeline: If an exchange request is not raised within 48 hours of
delivery or if the approved product is not dispatched within 3 calendar days, the request will be rendered
invalid.
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Damage caused by the customer: products damaged due to improper handling, cutting, tearing, staining, or
exposure to water or chemicals will not be accepted for exchange.
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Multiple exchange requests for the same order: Only one exchange is allowed per order. Multiple or
repeated requests for the same product/order ID will not be processed.
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Clearance, discounted, or promotional sale items: Products marked as “Final Sale,” “Non-Returnable,” or
part of a clearance offer at the time of purchase shall not qualify for exchange.
PLEASE NOTE: ANY PRODUCT RECEIVED BY THE COMPANY IN VIOLATION OF THE ABOVE CONDITIONS SET
FORTH IN THIS CLAUSE SHALL BE RETURNED TO THE CUSTOMER, AND NO CREDIT NOTE OR PROMO CODE WILL BE ISSUED IN
SUCH CASES.
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Wrong Item Delivered:
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If an incorrect item is delivered, whether in terms of color, size, design or type, customers must
initiate exchange within 48 hours of delivery with photos of the product, packaging, and invoice.
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After verification, Bluorng will arrange return shipping and send the correct item or issue a credit
note at no extra cost.
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Inventory Unavailability:
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In cases where an approved exchange product becomes unavailable due to inventory issues, Bluorng shall
notify the customer and issue a credit note within 7 to 10 business days, as per this Policy.
Customers may also choose an alternate product of the same value via a credit note or promo code,
given in this case by the company as detailed in clause 7. The Company shall not be liable for any
loss caused due to such unavailability.
6. PROCESS OF EXCHANGE, STEP BY STEP
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Bluorng provides a seamless and customer-friendly exchange mechanism for eligible product purchases,
subject to the terms of this Policy. Customers seeking an exchange must strictly adhere to the
step-by-step process outlined below:
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Additional Provisions:
- Exchange shall be permitted only once per order.
- Bluorng does not currently provide reverse pickup or in-house courier collection.
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Exchange requests raised through any mode other than email or outside the stipulated timeframes shall
be considered invalid.
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The Company shall not be responsible for any loss or damage to the product during return transit
arranged by the customer.
| STEP |
ACTION |
DESCRIPTION |
| Step 1 |
Initiate Exchange Request |
Within 7 days of delivery, the Customer must submit an exchange request either via the Exchange Request
link on the Website or by emailing
Ordersupport@bluorng.com with subject: “Exchange Request –
[Order ID]”.
Required information includes:
• Reason for exchange (e.g., size mismatch, defective product)
• Photographs of the product with tags and packaging intact
• Copy of the order invoice
• Additional evidence (unboxing video), if requested
|
| Step 2 |
Review & Approval |
Bluorng will review the request within 2 business days and notify approval or rejection based on Policy
eligibility.
|
| Step 3 |
Customer Arranges Return Shipping |
Upon approval, Bluorng arranges reverse pickup via designated logistics within 3 calendar days at
Company cost. The package must include:
• Product in unused, unwashed, saleable condition
• Original tags and packaging
• Original invoice
• Secure packing to avoid transit damage
|
| Step 4 |
Audit, Inspection & Verification |
Bluorng inspects the returned product for compliance with exchange conditions. Inspection may take up to
3 business days.
|
| Step 5 |
Issuance of promo code (credit note) |
If the product passes inspection, a unique, non-transferable promo code equal to product value will be
issued, valid for 90 days, via email.
|
| Step 6 |
Exchange Timeline |
All approved exchanges will be completed within 7–10 working days from receipt of the returned product.
|
7. CREDIT NOTE / PROMO CODE POLICY
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Bluorng does not provide refunds in the form of cash, bank transfers, or original mode of payment.
Instead, for all approved and successfully processed exchange requests, the Company issues a non-cash
refund in the form of a credit note, also referred to as a promo code, subject to the conditions and
limitations outlined herein.
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Issuance of Credit Note: Upon successful inspection and approval of the returned product
in accordance with Clause 6 (Exchange Process), Bluorng shall issue a unique, non-transferable promo code
to the Customer. The promo code shall represent the equivalent monetary value of the exchanged product,
excluding any shipping charges, and shall be communicated to the Customer via email to the registered
email address.
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The promo code issued by Bluorng shall be subject to the following conditions:
- It shall be linked to the original order ID and the Customer’s registered account;
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It shall be issued only after the returned product has successfully passed the internal quality
inspection;
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It shall be valid for a single use only and cannot be split, combined, or used in conjunction with any
other promotional codes or offers; and
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It shall be applicable exclusively on future purchases made through the official Bluorng website.
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Bluorng shall endeavor to issue the credit note within a maximum period of two (2) business days from the
date of completion of inspection and approval of the returned product. Any delay caused due to technical
or operational reasons shall not be construed as a breach of this Policy.
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Validity and Conditions of Use: The credit note shall remain valid for a period of ninety
(90) calendar days from the date of issuance. The Customer must utilize the entire value of the promo code
within this validity period, failing which the promo code shall automatically expire and shall not be
renewed, reissued, or extended under any circumstances.
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The following conditions shall apply to the use of the promo code:
- The promo code must be applied at checkout at the time of placing a new order;
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No balance or residual value shall be carried forward if the order value is less than the promo code
value;
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If the order value exceeds the promo code value, the Customer shall be required to pay the balance
amount using the available payment methods; and
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The promo code cannot be redeemed for cash, transferred to another individual, or applied
retrospectively to any prior purchase.
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The Company shall not be held liable for any expired, lost, deleted, or unused promo codes. Customers are
responsible for maintaining access to their registered email and ensuring timely use of the issued code.
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In the event of any grievance or technical error where a promo code has not been issued after an approved
exchange, the customer may raise the concern through the Grievance Redressal Mechanism outlined under
Clause 10. Bluorng shall investigate and resolve the issue promptly.
8. OBLIGATIONS OF THE CUSTOMER
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In order to initiate and complete a valid exchange request under this Policy, the Customer must comply
with the following obligations, which are mandatory and non-negotiable. These obligations ensure that the
Company can process returns and exchanges efficiently while protecting against misuse, hygiene concerns,
and logistical inconsistencies.
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The Customer shall ensure that any product being returned to Bluorng for the purpose of exchange is:
- In unused, unwashed, and unworn condition;
- Free from stains, perfume, damage, or any sign of wear;
- Accompanied by all original tags, labels, size stickers, and manufacturer packaging; and
- Returned in secure, tamper-proof packaging to avoid any damage during transit.
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Bluorng reserves the right to reject any exchange request if the returned product fails to meet the above
conditions, and such product shall be returned to the Customer at their own cost, without issuance of a
credit note.
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To substantiate claims of product damage or manufacturing defects, Bluorng may request the Customer to
provide an unboxing video clearly showing the package being opened from a sealed state, with the product,
invoice, and tags visibly identifiable. While this requirement is not mandatory for all exchange requests,
it may be enforced at the discretion of the Company in specific cases to validate authenticity of
damage-related claims. Failure to provide the video upon request may lead to rejection of such claims.
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The Customer acknowledges and agrees that original shipping charges paid at the time of purchase are
non-refundable. These charges are incurred towards third-party logistics services and are not eligible for
credit note issuance or reimbursement, regardless of the reason for exchange.
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In addition, any reverse shipping cost or incidental charges incurred by the Customer during the return
process shall not be compensated or refunded by the Company.
9. REFUND AND EXCHANGE LIMITATIONS
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Bluorng adopts a transparent, credit-based exchange model in which refunds are not issued in cash or to
the original mode of payment. The Company's operational framework, logistics cost structure, and customer
policies are designed around efficiency, clarity, and legal compliance. This Clause sets forth the
limitations applicable to all refund and exchange transactions initiated under this Policy.
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Bluorng follows a strict non-cash refund policy. Under no circumstances shall the Company provide refunds
in the form of cash, bank transfer, digital wallet credit, card reversal, UPI refund, or through the
original mode of payment. All approved return transactions shall only result in the issuance of a
non-transferable promo code (credit note) equivalent to the value of the returned shirt, subject to the
terms set out in Clause 7 of this Policy.
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Bluorng expressly reserves the right to deny or reject any exchange request if the returned product:
-
Fails to meet the eligibility criteria laid out under Clause 4 (Eligibility for Exchange) or violates
Clause 5 (Non-Eligibility);
- Is found to be used, washed, stained, worn, or damaged;
- Is returned without original tags, packaging, or invoice; or
- Is received after the prescribed timelines for initiating and dispatching returns.
In such cases, no promo code shall be issued, and the product shall be returned to the customer at their
own cost and risk.
-
Upon receipt of the returned product, the Company shall endeavor to complete a quality inspection within
three (3) business days. If the product passes inspection, the promo code shall be issued within two (2)
additional business days thereafter. Bluorng aims to maintain a transparent and time-bound mechanism in
line with Rule 5(4) of the Consumer Protection (E-Commerce) Rules, 2020, which requires e-commerce
platforms to process returns and refunds in a reasonable and timely manner.
10. PROCEDURE FOR RAISING CONCERNS (GRIEVANCE REDRESSAL MECHANISM)
-
Bluorng is committed to addressing customer concerns in a timely, transparent, and effective manner. In
accordance with Rule 4(1) of the Consumer Protection (E-Commerce) Rules, 2020, the Company has established
a formal Grievance Redressal Mechanism to ensure that any dissatisfaction, dispute, or complaint arising
in connection with product exchanges, return procedures, or non-issuance of promo codes is resolved
efficiently and fairly.
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The Company has appointed a designated Grievance Redressal Officer ("GRO") who shall be responsible for
receiving, acknowledging, and resolving customer grievances. The details of the Grievance Officer are as
follows:
Name: Hardik Verma
Designation: Grievance Redressal Officer
Email:Legal@bluorng.com
Office Hours: Monday to Friday, 10:00 AM to 6:00 PM (IST), excluding public (gazette) holidays.
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Customers who are dissatisfied with any aspect of the exchange process, issuance of credit note, policy
implementation, or customer support experience may raise a formal grievance by sending a written complaint
via email to the GRO atLegal@bluorng.com
-
The written grievance must include:
- Full name of the customer
- Order ID and product details
- Nature of the complaint or issue faced
- Copies of relevant communication, if any
- Contact information for further communication
-
The Grievance Officer shall acknowledge receipt of the complaint within 48 (forty-eight) hours of
submission and shall endeavor to resolve the grievance within 15 (fifteen) days from the date of receipt,
in accordance with the timelines prescribed under the Consumer Protection (E-Commerce) Rules, 2020.
-
If additional time is required for resolution due to the complexity of the issue or involvement of third
parties (such as logistics partners), the customer shall be duly informed of the anticipated time of
resolution.
11. GOVERNING LAW & JURISDICTION
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This Policy and all matters arising out of or in connection with it, including any claims or disputes,
shall be governed by and construed in accordance with the laws of the Republic of India, without regard to
any conflict of law principles.
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Subject to Clause 10(g) (Grievance Redressal Escalation), the courts situated New Delhi, India, shall have
exclusive jurisdiction over all disputes, claims, or proceedings arising from or relating to this Policy,
the exchange process, or any transactions between the customer and Bluorng.
12. AMENDMENT TO THE POLICY
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The Bluorng reserves the right to modify, revise, suspend, or withdraw this Refund & Exchange Policy, in
whole or in part, at any time, without prior notice and at its sole discretion. Any such amendments shall
be published on the official website of Bluorng and shall take effect immediately upon posting unless
otherwise specified. Customers are encouraged to review the Policy periodically to stay informed of any
changes.
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Continued use of the platform or purchase of products after any changes to the Policy constitutes
acceptance of the revised terms. In case of significant changes affecting customer rights, Bluorng may, at
its discretion, notify customers via email or other means of communication registered with the Company.
Now Therefore, This Refund & Exchange Policy is effective as of December 18th, 2025 and shall remain in
force until amended or withdrawn by the Company. It supersedes all prior customer-facing policies,
communications, or representations, whether oral or written, concerning the subject matter addressed herein.
By placing an order through the Bluorng website or application, the customer acknowledges that they have
read, understood, and agreed to abide by the terms of this Policy in its entirety.