BLUORNG x GRIFIXX
June 1, 2022
BLUORNG was excited to launch its first project of the year 2022, a collaboration with the incredibly talented local artist, GRIFIXX. At just 15 years old, GRIFIXX has already made waves in the art world with his unique style of illustration, heavily inspired by Japanese Manga and graffiti. His talent has even caught the attention of high-profile admirers, including Kanye West.
The project, aptly named "THIS IS UNREAL," was inspired by the disconnect many feel between their digital lives and the real world. In an era where concerns about life in the metaverse are growing, this collaboration sought to bring attention back to the tangible, physical world. The collection featured two exclusive tees, embodying the theme of "NOT A NFT" to emphasise the value of real, wearable art over virtual assets.
This design was a true collaborative effort between BLUORNG and GRIFIXX. The result is a powerful and thought-provoking statement on the importance of staying grounded in reality amidst the digital frenzy. GRIFIXX’s illustrations bring a vibrant, edgy aesthetic that perfectly complements BLUORNG's vision for this project.
We were amazed by GRIFIXX's creativity and maturity when we first connected with him. His ability to blend traditional art forms with contemporary themes made him the perfect partner for this venture. "THIS IS UNREAL" not only showcases his incredible skills but also serves as a reminder of the beauty and importance of the real world.